Artiste Branding in 2014 looks to be taking a new and positive directions. Major music talents in Ghana are turning their showmanship into big businesses. Getting major brand endorsement deals coupled with CD and online music sales is simply not cutting it for artiste. Sarkodie launched the Sark Collections a few months ago and D -Black also recently launched his new Black Avenue line of Clothing.
Next to follow suit is Shatta Movements very own Shatta Wale. With all the negative trends surrounding his brand appeal, Shatta Wale has tried very hard to stay true to what he stands for. A few hours ago, he dropped a few photos from his new line of cap collection. We have already seen him promoting the Shatta Movement shirts, but this looks like another level with the introduction of the caps.
Shatta Wale is not used to answering messages sent to his Facebook inbox, but we will keep you informed when we know where to grab one of the caps.
Source-233Prime
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